![]() Once you select which account, if you’re already logged into that account in the corresponding app on your device, it should prompt you to connect and show terms language.If you select login, you will be asked to select which existing account you’d like to link to Periscope, the obvious choice being to link to your Twitter account. Once opened, the app will ask you if you’d like to create a new account or login.Download the mobile app to your device. ![]() When you give a broadcaster a super heart, they can accrue a star balance through Periscope super broadcaster program, and select broadcasters can redeem their star balance for cash. Super Hearts are an interaction that viewers can purchase to monetarily support their broadcasters. Broadcast searchīroadcast search is a tab used to discover broadcasts that are suggested or search specific broadcasts by tags, location, or username. ![]() The map view is a feature for exploring videos being broadcast in different parts of the world through an interactive map, allowing users to search for videos by location and find streams of particular events taking place. You can choose to have them available indefinitely or up to 24 hours after the initial broadcast. Replays are videos broadcasted on Periscope that are saved automatically. Saving is the possibility to copy broadcasts to your device automatically or manually. This is the ability to broadcast on Periscope from a GoPro or drone camera by connecting the two apps and devices through Wi-Fi. Periscope Producer is a feature that allows Twitter partners to broadcast higher quality content through external cameras and software, also supporting the engagement elements found on Periscope and Twitter with minimal setup involved. Interactive viewing is the ability for viewers to heart the streams that they like and interact with the person streaming the video through comments and chat function. Sketch is the ability for a broadcaster to draw on a broadcast in real time by using his or her finger on the screen of their smartphone. So now, Periscope comes with its own set of unique features. And you’re not even able to use your viewers from Periscope as a target audience for future paid media campaigns. Super Hearts (more on that later) provide a limited opportunity for monetization. Streams are only available for replay for 24 hours after the initial broadcast ends, after which it’s deleted from your channel. There’s also been many reports of technical glitches during the broadcast. So this makes it very hard to control access to the stream. The default viewing setting for Periscope is public. Sharing direct Periscope links on Twitter exposes the stream to a larger audience and increases the potential for spam comments and trolls. Possibly the best feature, you can broadcast for as long as you like with no limit on stream duration. ![]() It’s also very easy for followers to interact and like a video, comment, invite others, or exchange links, and you even have the ability to broadcast to specific people. It’s very simple to set up, making it ideal for impromptu streams on the go. Pros and consĪs with anything, Periscope does have its pros and cons. Periscope is a live streaming social app acquired by Twitter which lets users broadcast and explore the world through live video and social interactions. Digital Marketing - Study Notes: What is Periscope?
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